Starbucks

Starbucks is a globally recognized brand, but new product offerings still have to capture attention, increase sales, and thrive in social and digital channels.

We launched Starbucks Energy drinks by pairing high-energy moments with the highly caffeinated product, creating authentic, shareable social content. For the Holiday lineup, we captured seasonal excitement through visually rich, platform-native storytelling. We debuted the Ready-to-Drink portfolio with flavor-forward films designed to live digitally and socially first, driving some of the brand’s strongest sales results.

Across all three lines, the work was fully integrated across channels, strengthening brand presence and driving measurable consumer engagement.